Founded in 1961, Saint Laurent is one of the most prominent fashion houses of the 20th century. Since its inception, Saint Laurent has held enormous influence both inside and outside the fashion industry. Originally a House of Haute Couture, Saint Laurent revolutionized modern fashion in 1966 with the introduction of luxury ready-to-wear accessories under the name Saint Laurent Rive Gauche. Over the years, its founder, the couturier Yves Saint Laurent secured a reputation as one of the 20th century’s foremost designers and personalities. Yves Saint Laurent’s creativity has been the heart of the brand, pushing boundaries forward, never afraid of shocking or provoking in the name of empowerment and freedom of thoughts.
Distinctive fashion-forward attitude and contemporary luxury.
Pushing boundaries and empowering freedom.
Subtle accents are charming but never overpowering.
Saint Laurent’s status as a leading fashion House is fully established and recognized, with a very distinctive identity and strong codes that are perfectly identified and made relevant to our time. Saint Laurent competes globally with high-end exclusive luxury brands and occupies a leading position in the sector. Thick-rimmed frames are most often made of lustrous acetate, a sturdy plant-based plastic prized for its rich color saturation, while thin-rimmed frames are often made of rust-resistant Monel. Saint Laurent eyewear is casually elegant. Subtle accents offer a hint of luxe, while most frames charm without embellishment. Built a solid foundation, the brand continues to pursue its evolution to enhance its fashion leadership in the market.